Blog Like An Engineer
Summer Camp

A 6-week live virtual course that gives travel bloggers the systems, workflows, and AI tools to finally run their blog like a business.

Blog Like An Engineer: Virtual Summer Camp

July 13th through August 21st

Blog Like An Engineer is a 6-week live virtual course for travel bloggers who are ready to stop running their business on vibes and start running it on systems!

Each week, we’ll cover a different pillar of a sustainable blogging business — project management, Pinterest, email marketing & digital products, Instagram, and audits & affiliate strategy.

You’ll get live teaching calls, co-working sessions, spreadsheet templates, and AI prompts you can use immediately, plus a community of fellow bloggers in your corner all summer long!

Think of it as the most productive (and fun!) thing you can do for your blog this summer!

Welcome to camp!! ☀️

join the waitlist

What does it Mean to Run Your Blog Like An Engineer?

You Have a Strategy + System for Everything

  • Your tasks get scheduled, not just shuffled around
  • Your content gets repurposed, not forgotten
  • Your boring, repetitive work gets handed to AI

Basically, you’ll go from:

Winging it → following a workflow
Starting from scratch → using a template
Storing everything in your head → running it through a system
Doing it manually → letting AI handle it

Woman sitting in the grass with a laptop under tall trees in a sunny park. She is working outside during Blog Like An Engineer Summer Camp.

How Camp Works

Camp will run for six weeks, and each week is designed to get something real built and working in your business.

Show Up to Class
(2 Calls per Week)

Two Zoom calls per week: one where I’ll teach strategy + systems and one co-working + Q&A call where we implement together in real time.

Build & Troubleshoot

Every week comes with templates, AI prompts, and action steps to complete in between calls! You’re not just learning – you’ll be building your systems during camp.

Support & Community

Over the 6 weeks, you’ll have access to our group Slack channel to ask questions, share wins, and connect with your fellow campers like true summer camp!

Leave With a System

By the end of the six weeks, you’ll have an organized workflow with automated AI systems for every area of your business, so you can focus on the tasks you love.

sign up for the camp waitlist!

Hey Friend! I’m Lana

A full-time travel blogger and a former engineering project manager.

After blogging for 5+ years, I started to feel very overwhelmed with ALL the things I had to do as a blogger: content audits, Pinterest, Instagram, email marketing, digital products… the list goes on.

All of that on top of actually writing? It felt like way too much. Until I realized I wasn’t running my business like the dang engineer I was!

I thrive on organization, spreadsheets, processes, and systems. But I was completely missing that in my blogging business!

Now, I have systems for everything, and I leverage AI to help me re-purpose so I can focus on what I love: traveling and writing about it.

This camp is about helping you build YOUR systems — one that works for your niche, your schedule, and your goals! And the chance to meet and network with other travel bloggers.

I can’t wait to spend the summer with you ☀️

Here’s What You’ll Get for $97!

🗓️  6 Weeks of Live Teaching Calls

Two Zoom calls per week: one to learn strategy + see my personal examples, then another to implement yourself, co-work, and ask questions!

🤖  Full AI Prompts Library

Prompts for every part of your workflow — Pinterest scheduling, carousel captions, email newsletters, affiliate analysis, and more.

📁  Weekly Templates + Downloads

Spreadsheets, Asana templates, Canva templates, trackers, automation examples — everything I use, ready to plug in and adapt into your business!

💬  Private Slack Community

Ask questions, share wins, get feedback, and build real friendships with bloggers in your space — all summer long.

🎥  Lifetime Access to Recordings

Miss a call? No worries! All sessions are recorded and uploaded to our Summer Camp Notion page, so you can rewatch anytime!

🏕️  A System That Outlasts Summer

You’re not just buying 6 weeks of content. You’re building a working system that keeps running long after camp ends.

Sound good? Let’s do this!

Our Week by Week Schedule

Week 1: Welcome to Camp!

We’ll have a fun welcome call to introduce ourselves and learn more about our fellow campers. Plus, we’ll dive into mindset, goal setting, and time tracking to set you up for success.

Week 2:  Project Management

Time to set up our foundation! We’ll walk through all the project management, content, and AI tools you need and set them up correctly so you can track progress and tasks easily.

Week 3: Pinterest Marketing

We’ll walk through how to define your Pinterest strategy (I’ll share mine!) and then dive into developing your Pinterest calendar and templates and how to use AI to automate the process.

Week 4: Email Marketing + Digital Products

We’ll cover platforms, opt-in freebies, automations, and how to start thinking about digital products that complement your content, using AI to re-purpose from your blog.

Week 5: Instagram + ManyChat

We’ll develop a repurposing workflow and organization system for creating social content and learn how ManyChat turns comments into email subscribers and blog traffic.

Week 6: Affiliate + Content Audits

We close out by looking at the data. Audit your affiliate performance, check your rankings, decide when to update content, and let AI do the analysis heavy lifting.

This Camp Was Built For You

  • The blogger who’s been at it for a while: You have posts published, you know your niche, but you feel like you’re running in circles without a clear system. You’re ready to go from “winging it” to actually running an organized business.
  • The blogger who loves writing but not all the extra stuff: You love writing blog posts, but feel like you’re re-inventing the wheel creating content for Pinterest, email, and Instagram. You want that to happen (almost) automatically.
  • The blogger who is ready to level-up with AI (without losing your voice): You know AI is changing the game. You’ve dabbled with it for blog writing and hate the results. But you haven’t integrated it into your workflow to actually make you more efficient.
This is 100% me!!
Laptop in the grass at a sunny park with text on the screen that says "Blog Like An Engineer Summer Camp."

Templates & Bonuses

Every week comes loaded with templates, trackers, and AI prompts for you:

  • Blog content tracking spreadsheet (export your posts + organize with AI)
  • Income tracker — time worked vs. earnings for every month
  • Canva templates for Pinterest pins and Instagram carousels
  • Asana templates for Pinterest, Instagram, monthly goals
  • ManyChat funnel templates (simple + advanced versions)
  • Instagram caption and hook examples by post type
  • Full AI prompts library — one for every workflow we cover
  • Affiliate analyzer AI prompt + content audit prompts
I Want these bonuses!

Frequently Asked Questions

Camp kicks off the week of July 13th and runs through the week of August 21st (6 weeks total)! Call days and times will be finalized based on the availability of our campers the week prior. All calls will be recorded so you won’t miss anything!

This course is best for bloggers with 30+ blog posts. You don’t need to be monetized or have a huge audience — just something to build systems around and content you can re-purpose. If you are brand new to blogging, you can absolutely still join, but you may not be able to put some of the systems into place right away.

Almost certainly! We’re not covering the basics of how to use these platforms — we’re covering my specific strategy and systems. How to make all of these channels work together, how to re-purpose your blog content for these channels, and how to use AI to automate most of the busy work.

Most tools we use have a free plan (like Canva, Asana, ManyChat, Toggl Track) and most email platforms are all free to start. Some paid tools like PinClicks and premium GPT tiers are optional. We will cover all the details in Week 2: Project Management Systems!

All calls are recorded and will be uploaded to the course portal within a few hours. That said, the live co-working sessions are where a lot of the magic (and implementation) happens, so I would try to attend those live if possible.

There will be two, one-hour long calls per week. Some weeks will also have optional homework to complete (like setting up a spreadsheet, etc.) between the calls so you can ask questions and implement everything in the second call!

The course page will be sent out the week before we start with most of the templates, spreadsheets, etc.! Recordings and additional resources will be added as we progress through camp.

I’m not sure if I will run the live summer camp again, but it may turn into a recorded course at a later date!

Because this is a digital program with live access and downloadable templates, I don’t offer refunds. If you have questions about whether this is the right fit, please reach out before purchasing — I am happy to chat!

still have more questions? Contact me!

Your Best Blogging Summer Starts Now!

Your blog deserves more than a never-ending to-do list. This summer, we’re building the systems that make it run like a real business – together!!

see you at camp!